Get your clearest YouTubeBusinessYouTube signal from the top 1%.
How to leverage YouTube in the post 'Google Search' Era
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Gary Vaynerchuk called him "the DJ who inspires people" and Ed Mylett called him "the modern day Napoleon Hill." At 19, he built then sold a biotech software company. At 22, he was a venture capitalist raising $500K to $15M.
He now runs a YouTube channel for entrepreneurs with over 4.5 million subscribers and 750 million views, has written 4 books, and speaks globally. He wants to solve the world's biggest problem: people don't #Believe in themselves enough.
Forbes named him one of the world's top 40 social marketing talents and Inc. named him one of the 100 great leadership speakers and 25 social media keynote speakers you need to know. He's set 2 world records.
Toronto is his home. Husband, father, League of Legends fan and Teemo main — and yes, there's always a giant Doritos bag in front of him to remind him he's stronger than the Doritos.
Yesung is a Korean immigrant who came to Toronto in the late nineties — a middle child with dyslexia who faced clear learning gaps and felt invisible. Yet Yesung always thrived on quirky ideas, naturally gravitating toward sharing things that were new, unique, and sometimes funny.
After nearly a decade of teaching computer science, Yesung quit his 9-5 to pursue financial and time freedom as an entrepreneur. While most of his friends invested in stocks and real estate to get ahead, Yesung invested $250,000 over three years into personal development, hiring the top business and content coaches to accelerate his learning.
His latest project with Evan Carmichael is SIGNAL: a private mastermind for elite entrepreneurs on how to best leverage YouTube for their business.
Most entrepreneurs are following the wrong signal.
With the world moving this fast, everyone's scrambling to figure out what's coming next — the next platform, the next AI tool, the next trend that's going to keep their business moving.
But you should be thinking the complete opposite.
"Most people ask 'what's going to change in the next ten years?' But the far more important question is — what's not going to change?"— Jeff Bezos, on the secrets of Amazon
Here are the things that are not going to change — and what the SIGNAL Mastermind is built around:
With Google Search coming to an end, YouTube is not just a nurturing, top-of-funnel mechanism anymore for business owners. YouTube is the next, uninterrupted engine for deep learning and topic authority validation.
For you to get to your next stage of scale or growth, you need to understand the changes of YouTube.
Two days. One defining shift.
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